Craftsmanship at its heart.
Modern in its execution.

Collaboration
quality
craftsmanship
partnership
improvement
responsibility
discipline
Who we are

We are now one of the leading bakeries in the Netherlands.

We are equipped with modern machinery and operate according to a streamlined process, enabling us to supply on a large scale without compromising on quality.

Craftsmanship at the heart

Passion in every product.

Modern in
execution

Efficient, streamlined
and scalable.

Top quality, day in, day out

Reliable, day in, day out.

Success is built together

One chain, one promise.
Bakkersfabriek met koekjes die op een transportband worden geproduceerd en verplaatst door machines.
history

We have been building progress since 1973

We started out in Hoornaar, South Holland, in 1973. With courage, a drive for innovation and a keen business sense, we grew from a village bakery into a major player in the Netherlands.

That entrepreneurial spirit is still in our DNA: we don’t rest on our laurels, but strive to improve every day. We continue to develop, continue to invest and continue to prioritise partnership. Because success is built together.
Read our story
Working at De Paauw

Every day, we work on our challenge: to delight our customers with our craftsmanship.

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"You learn something new here every day. You work with the latest machinery, but craftsmanship is always key. I feel proud when I see our bread on the shelves."
"I’m the final link in the chain, but I don’t feel like a minor player. If the bread arrives at the supermarket on time and in perfect condition, that’s down to all of us working together."
"At De Paauw, you’re not just thrown in at the deep end. You’re given the space to learn, but also the responsibility to really make a difference. That’s what gives you energy."
"You work with machines here that you won’t find anywhere else. It takes a bit of getting used to at first, but you’ll soon get the hang of it. And when the line is running smoothly, it just feels great."
"The pace is fast, but you’re never on your own. We help each other out, and you can see that every day. I started here as a part-time job and have been working here for three years now."
Bakkersfabriek met koekjes die op een transportband worden geproduceerd en verplaatst door machines.
Working at the highest level. Every day. Working at the highest level. Every day. Working at the highest level. Every day.
Sustainability ambitions

Sustainability is not an end in itself, but an ongoing process

Transport
–20% in transport kilometres
Smarter transport starts with conscious choices throughout the supply chain.
Tag Text
-20% transport kilometers
Slimmere routes, minder ritten, dezelfde betrouwbaarheid.
Water consumption
–25% reduction in water consumption by 2030
Water is a precious resource. We are actively working to reduce our consumption.
Tag Text
-50% CO2 in 2031
Halvering van onze uitstoot in de eigen operatie.
Waste & circularity
100% recyclable packaging by 2026
As close as possible to a high-quality repurposing
Medewerker met haarnetje en handschoenen werkt aan een lopende band in een fabriek met gestapelde plastic bakken en verpakte goederen.
Tag Text
-20% transport kilometers
Slimmere routes, minder ritten, dezelfde betrouwbaarheid.
CO₂ in the supply chain
–10% reduction in CO₂ intensity by 2030
Sustainability doesn’t stop at our own four walls.
Tag Text
-20% transport kilometers
Slimmere routes, minder ritten, dezelfde betrouwbaarheid.
food waste
-50% food waste by 2030
Every product that isn’t wasted counts.
Werknemer in fabrieksomgeving met stapels dozen en hangende papieren tags.
Tag Text
-20% transport kilometers
Slimmere routes, minder ritten, dezelfde betrouwbaarheid.
Energy ambition
–30% reduction in energy consumption per product by 2030
Less energy per product, greater impact per choice.
Tag Text
-50% CO2 in 2031
Halvering van onze uitstoot in de eigen operatie.
CO₂ emissions
–50% by 2031
We are working towards a specific reduction of 2,330 tonnes of CO₂.

"De Paauw delivers on its promises day in, day out. That sounds simple, but in our supply chain, reliability is everything."